PERFORM
Confidence. Not just data.
SHOT PERFORM builds confidence, not spreadsheets. A development system that gives every athlete a voice.
Start freeDevelopment is broken.
Static documents that nobody reads.
Evaluations that feel like tests.
Athletes who have no say in their own progress.
PERFORM fixes that.
Three moments. 30 seconds each.

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PRE
Share how confident and prepared you feel before the session. 30 seconds. Honest, not judged.
1 to 5. How confident and prepared do you feel today?
This builds self-awareness. The athlete has a voice before the coach says a word.

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POST
Reflect on how it went. What shifted. What you noticed. 30 seconds.
1 to 5. Did your confidence change? What did you notice?
This builds reflection habits. The athlete learns to assess their own development.

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COACH
The coach adds their feedback. True 360 development. Building confidence, not just collecting data.
1 to 5, then select a next step from five progressive coaching prompts.
30 seconds per athlete. Not 30 minutes of paperwork.
Three perspectives on the same focus area. That's more insight than any document written in 30 minutes.
Five pillars. The whole athlete.
Technical
Building confidence in sport-specific skills. Grip, shot selection, placement, consistency — growing ability through practice and reflection.
Physical
Building confidence in movement. Agility, balance, coordination, endurance — developing ability through sport-specific physical growth.
Psychological
Building inner confidence. Composure, resilience, focus under pressure — developing the mindset to thrive in any situation.
Social
Building confidence in communication. Sportsmanship, team dynamics, leadership — developing the ability to connect and collaborate.
Personal
Building confidence through preparation. Goal-setting, self-reflection, engagement with feedback — developing the habits that drive growth.
Every focus area sits inside one of these five pillars. Aligned to the FA Four Corner Model with the addition of a fifth (Personal) corner.
The patterns you can't see on paper.
PERFORM shows connections across pillars. When poor preparation habits affect everything else. When physical fatigue causes composure to drop. A static document can never show you that.

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ALEX AI. Your coaching edge.
The intelligence layer across PERFORM. AI-powered development plans, next best action recommendations, session planning support. Works alongside the human, not instead of them.
AI-powered Individual Development Plans
Next best action recommendations
Session planning support
Works alongside the human, not instead of them
Every sport. Built to standard.
All frameworks align to their respective industry best standards from experts and research. They guide coaches and athletes through development from first session to the pro game on international stages.
From U5 through to adult, with position-specific pathways.
“SHOT builds confidence, not spreadsheets. The 1 to 5 scale is about development, preparation, reflection and confidence — not mastery. Every evaluation helps build targeted, actionable coaching insights.”
What coaches get.
- 30-second evaluations per athlete
- AI-generated IDPs
- Clear progress to show parents
- Impact evidence for funders
What athletes get.
- Development passport that stays with them
- Self-awareness through reflection
- Visible progress across five pillars
- Data they own — travels between clubs
Pricing
Team admin is free. PERFORM is £4.99 per member.
No card to start. Bespoke packages for clubs, schools, NGBs.
See full pricing →See who's improving.
Team admin is free. PERFORM is £4.99 per member per month.
Get started free